http://www.mediaupdate.co.za/marketing/96311/at-calibre-brands-solutions-design-meets-technology  

    COOKIE BREAK This is a great packaging idea for people who live a fast-paced life yet still want to eat healthy, organic food. Three cardboard rolls are stacked and placed inside a larger roller. When the outer design layer is removed, there are three separate compartments containing organic biscuits, yoghurt and jam. Break […]

              Pantone Marsala was the pick for 2015 and became a big trend in the design world. Now creatives around the world are finding inspiration in everyday items and having fun at the same time, matching food to Pantone colours.   PANTONE SMOOTHIES Because it’s Pantone. Because these are […]

    In this day and age, shelf impact is not all that a brand needs to achieve success. It needs to connect with consumers both off- and online as well as have the courage to push the limits to stand out from the competition. Brands should tap into the fundamentals of great design in […]

September 2015

“Local is Lekker” is a common South African phrase meaning things closest to home are often the best. How many of the products below do you recognise? They have been around for years, and yes, they are all proudly South African. PECK’S ANCHOVETTE Still popular today, Peck’s Anchovette has been around since 1891. CHAPPIES Chappies […]