|   General News

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02-DEC-trendwatch-headerCOOKIE BREAK

This is a great packaging idea for people who live a fast-paced life yet still want to eat healthy, organic food. Three cardboard rolls are stacked and placed inside a larger roller. When the outer design layer is removed, there are three separate compartments containing organic biscuits, yoghurt and jam. Break time!

 

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NAKED

This packaging reflects intimacy and innocence and ‘blushes’ when touched. It reacts to warmth of touch and the bottle shapes resemble our naked bodies.

 

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06-DEC-quick-fact

Calibre is taking a short break over the festive season. We will be closing on the 23rd December 2015 and reopening on the 11th January 2016.

 

07-DEC-new-workWe are so excited to have been a part of this amazing project with Indigo Brands. This is brand new packaging, from design concept through to print finishes, across a variety of pack sizes and product ranges. These gift sets are now available in stores.

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09-DEC-blooper-header

As we come to the end of another year, we wanted to put a smile on your face with some bloopers that we found. (The reason why attention to detail is crucial).

 

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11-DEC-solutions-header 12-DEC-solutions 13-DEC-greetings

 

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  |   General News

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Pantone Marsala was the pick for 2015 and became a big trend in the design world. Now creatives around the world are finding inspiration in everyday items and having fun at the same time, matching food to Pantone colours.

 

PANTONE SMOOTHIES

Because it’s Pantone. Because these are smoothies. Because this is a delicious experiment…

 

An art director in New York who makes a lot of smoothies, noticed that it worked a lot like mixing paint. So she
started a project about making tasty smoothies that matched Pantone colour chips by adding different types
of ingredients to achieve a certain colour. You can even submit your own on the site (pantonesmoothies.com)
or via Instagram.

 

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PANTONE FOOD

Another art director is having fun associating food with their matching Pantone colour to create beautiful culinary photos.

 

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PANTONE DESSERTS

Pantone-inspired dessert tarts combine interesting food and colours. The tart base is covered in white icing and the pantone colour is formed from various fruits, candies, vegetables and other vibrant foods.

 

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As we get closer to the end of the year, everyone seems to be falling over each other trying to meet deadlines. We not only take on big projects, but also assist with overflow in a variety of areas – including impo and repro, and handling the little nitty gritty technical details you would rather like to avoid.

 

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Fruits and flavours, designs and ideas that really pop! We thought these were fun and to the point.

 

08-fruity-packaging 09-dr-igel-fruit-packs 10-inside-out-fruit-box 11-juice-pop

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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